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Pizzini specialise in the production of Italian grape varieties including Pinot Grigio, Prosecco, Arneis, Sangiovese and Nebbiolo.
Alfredo and Katrina Pizzini built Pizzini Wines based on their passions and their commitment to family and Pizzini's Italian heritage. Their winemaking dream began in 1978 when they planted the first vines on the property, then in 1994, the first wine under the Pizzini label was produced.
Today Alfredo and Katrina's four adult children Natalie, Joel, Carlo and Nicole all work in the business alongside them.
At Cellar Door, you can taste a broad range of Italian wine varietal wines as part of the sit-down wine tasting offering, or immerse yourself in one of their specialised tasting options including the Sparkling Italians High Tea, King Valley Esperienza or Pop and Fizz Prosecco tasting.
Bookings are required for specialised tasting experiences, and are recommended for general tasting offerings.
Pizzini also offer cooking classes at cellar door, plus have two on-site guesthouses for those wanting to extend their cellar door experience.
Their cellar door is cycle-friendly with bike racks, bike locks, a pump and basic repair items on-site.

Rare old wines and new vintage Italians. A rare opportunity to taste aged Italian wine varieties alongside their current release examples. This unique tasting takes you on a journey of discovery highlighting the allure of aged wines from the King Valley. Sophisticated, rarity, tradition and quiet complexity distinguish this tasting. This experience tells the story through taste of the Pizzini family’s pioneering journey of the growing and making of northern Italian wine varieties in King Valley since the mid-1980s. Immerse yourself in this welcoming tasting space and discover the family’s winemaking history - taste wine from various vintages, comparing new-release wines to aged back vintage. Discover firsthand how these wines develop over time, and what influence different King Valley sites have on each wine style. After your tasting, select a glass of wine to enjoy with an Italian-style grazing platter in the Cellar Door grounds. This experience is part of the Ultimate Winery Experiences Australia offering.

Enjoy a sit-down tasting which allows you to select and explore the wines you want to try. Choose from Pizzini's Essence of La Famiglia or their Special and Rare Tasting Experiences. Their Essence of La Famiglia Tasting features wines they feel are perfect for everyday drinking, from Monday nights on the couch to Friday night fish and chips or pizza, this range has you covered. Taste up to six wines for the Everday Italians Range. Their Special and Rare Tasting explores wines which are more suited to a special occasion. Specific site selection and small-batch winemaking make these wines special and rare. Taste up to eight wines from the entire range in this tasting.

Enjoy a sparkling high tea and explore their Italian varietal sparkling wines alongside a selection of perfectly paired morsels. The seasonal food items will highlight local produce and their range of handmade A Tavola! produce, and the experience will include food and wine matching suggestions for to you explore. The Sparkling Italian High Tea is the perfect way to elevate your next day out with friends and includes just the right balance of fun, food and relaxation.

Prosecco, fun and friends! Pop the cork, sip, and have some fun because le cose belle arrivano quando no le cerchi – beautiful things come when you’re not looking. Prosecco is known as the ‘fun’ Italian sparkling wine - and this experience is best enjoyed with friends. Sip your way through our Prosecco range while you graze on a local cheese platter and learn a little more about this fun-loving variety and the King Valley Prosecco Road. This experience can be enjoyed in the Cellar Door grounds taking in the King Valley views, or in the cosy Cellar Door depending on the time of year.
Stopped in for an elevated tasting one afternoon and it was a beautiful experience. Exceptionally well guided, with a great mix of older and newer wines. The Pinot Grigio was a clear standout and we couldn’t resist taking a few bottles home. Also loved the Sangiovese and Nebbiolo tastings, especially comparing old vs new. Sitting out in the garden on a perfect summer day just topped it off ☀️ 🍷
Had a wonderful wine tasting at Pizzini. Giacomo was absolutely lovely, very knowledgeable about the King Valley and the Italian wines, and explained everything with genuine passion and ease. Being Italian himself really added to the experience. Relaxed, engaging and thoroughly enjoyable — highly recommend. Absolutely loved everything Giacomo recommended!
We did the $25 wine tasting and absolutely loved it. The wines were excellent — light yet full of flavour — and each one brought a pleasant surprise. The service was impeccable (apologies for not remembering the host’s name), and we really appreciated learning about both the winemaking process and the family history behind the winery. Highly recommended for both enthusiasts and wine professionals.
Wine was great. Not sure about the take away wooden cutlery and paper plates for main meals... 😒 pizzas came out in a pizza box... Two kinds of Gnocchi and both were very different (bolognese is closer to a lasagne, all smashed together). There seemed to be a lot of assumptions being made by staff resulting in mixed up/incorrect orders. One meal was missed. Their food menu has at least one incorrect GF statement. Nice venue, but we were put out the back near the road...
Had one of the best wine tastings I’ve had. The server was so knowledgeable, telling us all the stories of the people behind Pizzini. Left with several bottles of Sangiovese and a spritz!
175 King Valley Road
Whitfield VIC 3733